Businesses can use SWOT analysis as a tool to understand their Strengths and Weaknesses, and also to identify the Opportunities and Threats they face from the industry. Strength and Weakness are considered to be internal factors – the organization has some control over it and can make changes to affect it. Meanwhile, Opportunities and Threats are considered to be external factors – they are influenced by factors in the markets.
BizImpact’s SWOT analysis services equip firms with a comprehensive understanding of their strengths and weaknesses which enable them to make informed decisions. Our framework enables businesses to be aware of external opportunities and threats in the industry. It also allows them to craft a strategy that put them in a unique position to take advantage of the opportunities while protecting the organization from the threats in the larger market.