Competitors’ Analysis

Competitors analysis is a critical tool that businesses should use as part of their company marketing plan to understand the strength and weakness of current and potential competitors. This allows businesses to understand what competitors in the market are doing and whether they present a threat to the organization’s financial well-being. Our competitors’ analysis services help businesses to gain an edge over competitors in the industry by enabling them to understand their behaviour and anticipate their actions.

Our in-depth analysis also help businesses to establish and understand what makes their product and services unique from their competitors by answering questions such as:

  • Who are the current and potential competitors to your business?
  • What are the past and current strategies of your competition?
  • What products and services do your competitors sell?
  • What is the market share of each of your competitors?
  • What are the marketing strategies of your competitors?
  • What are the potential threats and opportunities you face from your competitors?